50" STRONG SRT50UF8733

The Strong 50 SRT50UF8733 TV displays an image on a 50" QLED panel with 4K Ultra HD resolution. Quantum Dot technology reproduces a wide spectrum of colours, numbering more than a billion shades. The visual experience is complemented by support for high dynamic range formats, specifically Dolby Vision and HDR10. The smooth running of applications and the user interface is handled by the Google TV operating system, which provides access to popular streaming services and other applications from the Google Play store. The sound component is processed by Dolby Atmos technology, which creates a three-dimensional sound field. The integrated Chromecast mirrors content from smartphones and tablets directly to the screen.

Image and Display Technology

The 127cm (50") display shows content in 4K Ultra HD resolution (3840 × 2160) at a 50/60Hz refresh rate. The QLED panel with Quantum Dot technology uses nanocrystals to reproduce more than a billion colour shades. An even distribution of brightness is ensured by Direct LED backlighting with a local dimming function, which adjusts the light intensity in individual zones of the screen. This increases the contrast between the dark and light parts of the scene. Support for Dolby Vision and HDR10 formats processes dynamic metadata and optimises the image frame-by-frame to display details in both dark and light areas.

Sound

The sound system consists of two speakers with a total power output of 20W. Integrated support for the Dolby Atmos format processes sound as separate objects that move in three-dimensional space. This solution creates the impression of an immersive soundscape, where sound comes from different directions, including from above the viewer. The result is more precise localisation of effects in films, series and games, and clearer dialogue. Connection of external audio systems, such as soundbars or home cinemas, is provided by a digital optical output and one of the HDMI ports with Audio Return Channel (ARC) support.

Smart Features and Interface

The Google TV operating system unifies content from various streaming services onto a single home screen and recommends personalised content. The Google Play store offers access to apps like Netflix, YouTube, Disney+, and Prime Video, as well as local services such as Skylink Live TV or Prima+. The integrated Chromecast feature easily shares content from mobile devices. Controlling the TV and searching across apps is done by voice using Google Assistant, which is activated by a button on the included smart remote. The system also supports the HbbTV standard for accessing interactive services from TV stations.

Connectivity and Design

The connector equipment includes three HDMI 2.1 ports and two USB ports, which play content from external storage. Network connection is provided by a LAN connector or wireless Wi-Fi. Bluetooth 5.0 technology pairs external devices, such as headphones or soundbars. The list is completed by a digital optical audio output and a CI+ slot, which accepts decoding modules for pay TV. Gaming features include access to cloud gaming services directly from the TV's interface. The design with a thin silver frame focuses attention on the picture, and the TV supports wall mounting using VESA 200 × 200mm standard brackets.